Friday, October 29, 2010

Supercuts: Ever Wondered What It Would Be Like To Own The #1 Hair Care Franchise In The United States?

One of the coolest things about being part of the blogging world is that I often get the inside scoop on some really interesting opportunities like the Supercuts franchise information I am sharing with you today.

I am sure you have seen Supercuts stores; they are anywhere and everywhere!  The have that distinctive red sign that is easy to spot, even from a distance.  Supercuts is part of the Regis Franchise family of brands. With over 2,100 locations across North America, Supercuts provides hair-care services to men, women and children at convenient locations with reasonable prices and no appointments necessary. Supercuts offers a broad selection of professional hair care products including Paul Mitchell, American Crew, Nioxin, Tigi, Redken, Biolage and more.

I bet you never knew that Supercuts has been ranked the number one hair-care franchise in the U.S. and the fifth best franchise opportunity overall in Entrepreneur magazine's annual "Franchise 500" issue.  I bet you also never knew that  no prior business or hair-care experience is necessary. Supercuts will train you to run the business, and how to hire the right professional stylists to perform the actual services.  Got your attention, didn't I?

I thought that the logic behind choosing a SuperCuts franchise was very intriguing:

Why Choose the Hair Care Industry?

The success of any franchise is dependent on the nature of the business. Unlike food service franchises with perishable inventory, round the clock hours, and unskilled labor, hair care is an industry worthy of consideration because it:

-Is fundamental service in any community and any economic climate.
-Most people choose not to ‘do it themselves’
-Resists technological obsolescence
-Is staffed by professionals – employees are educated, certified and trained
-Has low, non-perishable inventory requirements.
-Cannot be outsourced
-Is about making people look and feel good about themselves.

Hair care is a high-demand, high-repeat cash business that serves a fragmented and local market. Supercuts can take the guess work out of setting up a successful operation of your own; one where successful national advertising creates brand recognition and value for each salon.

Why Choose Supercuts?

Supercuts is owned by Regis Corporation. Regis is the global leader in hair care service. They are a Fortune 1000 company with almost 13,000 salon locations among 60 brands in hair care services, products, and education. Supercuts is Regis Corporation’s flagship franchise brand. Since 1922, Regis’s success has stemmed from their continued ability to innovate according to demand. Even in 2009’s economic uncertainty, Supercuts provided franchisees with the knowledge and confidence to open eighty new Supercuts across the country, bringing the franchise to over 2,100 locations throughout North America.

To foster a symbiotic relationship with franchisees, Regis uses total transparency to provide learning opportunities and offer access to the latest information and best practices on financial performance, incremental revenue opportunities, operational improvements, marketing, hiring, retention and business growth strategies. Regis is equally as invested in the success of franchised salons as their franchisees are.

So now you are thinking to yourself, " I wish I could find a way to get some more information about being a SuperCuts owner!".

Stop thinking!  I know exactly what to do next and where to go to get your questions answered!  Lucky you for reading this blog, huh?

Have questions about opening a Supercuts franchise or want to learn tips from current business owners? Visit or contact Melissa Aquino at for more info about becoming a franchisee

Follow on Twitter here and Like them on Facebook here!

Let me know what you think!

Disclosure: I received no compensation for this post, although I was sent a giftbag with various hair care items in appreciation for posting about this opportunity.  It is no way obligated me or influenced what I wrote.

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